First published in a slightly modified form ‘A League of Ordinary Gentlemen’ in Business Standard, 15 April, in Deep Design, a fortnightly column by Itu Chaudhuri.
Hidden In Plain View: Physique
First published in a slightly modified form ‘Physique’ in Business Standard, 17 November, in Deep Design, a fortnightly column by Itu Chaudhuri.
Brands place a premium on attention, firing images and words shaped into messages to inform and persuade. Indeed, we live amidst a war for our attention, an exquisitely perishable wisp that lives in the now.
The Currency of Design
First published in a slightly modified form ‘The Currency of Design’ in Business Standard, 19 November, in Deep Design, a fortnightly column by Itu Chaudhuri.
“I refuse to add to the chorus,” said DOPE, as the the Designer Of Practically Everything was known to his colleagues, “dissing the Rs 2000 note’s design. Instead, let’s treat it as an occasion to ask explore what design means.”
Indian Embassy Hacks: A Joke On Us?
First published in a slightly modified form ‘Indian Embassy Hacks: We’re a Joke of Global Hackers Community’ in www.quint.com, on 8 November.
Recently several Indian Embassy websites were hacked by Kapustkiy & Kasimierz L 2 Pentesters from Netherland, using the most basic security hack of SQL Injection.
Brand Is UX, Or Something Like That
First published in a slightly modified form ‘Brand Is UX, Or Something Like That’ in Business Standard, 5 November, in Deep Design, a fortnightly column by Itu Chaudhuri.
“The 20th century was the Age of advertising,“ said the Undisputed Strategic Panjandrum, known with awe as USP, “right up to the Great Shift or the digitisation of everything.”
Nobel, Dylan and the twilight of authority
First published in a slightly modified form ‘Nobel, Dylan and the twilight of authority’ in Business Standard, 22 October, in Deep Design, a fortnightly column by Itu Chaudhuri.
“The Nobel Committee has won the Bob Dylan Prize,” announced the Always Contrarian Everyman, or ACE, a lapsed academic I’d been introduced to by mutual friends, to help with some research on communications planning.